Marketing that runs on schedule, not on someone remembering to hit send.
Marketing automation connecting email, WhatsApp, and your CRM so follow-up happens without manual effort.
The problem
Marketing follow-up such as welcome sequences and re-engagement often depends on someone manually remembering to send it, so it happens inconsistently or not at all.
How EZO solves it
EZO builds automated marketing sequences across email and WhatsApp, triggered by actual customer behavior.
What's included
Automated welcome and onboarding sequences
Behavior-triggered follow-up for abandoned cart or inactivity
Cross-channel automation across email and WhatsApp
Integration with your CRM and lead system
Business impact
Consistent follow-up that doesn't depend on manual effort
More conversions from leads that would otherwise go cold
Frequently asked questions
Is this the same as the automation under Sales Automation System?
Related but distinct. This covers marketing sequences like nurture and promotions; Sales Automation covers the sales team's own follow-up and CRM workflow.